I’d like to take this opportunity to introduce myself and, perhaps more importantly, why I’ve decided to take up blogging.

My name is Albert, I’m 28 years old, and I’ve been an entrepreneur for nearly 20 years. I know it sounds ridiculous, and I don’t blame anyone for their skepticism. But, when it comes down to it, I’ve wanted to do sales and marketing my whole life.

A story … my first solo venture was artistic – I painted t-shirts and sweatshirts with craft store t-shirt paint and sold them to various friends. I can’t say that I was particularly successful — I might have only had a dozen or so takers — but it’s amazing what you can learn about your target market, customer service and the need to be responsive to others’ needs. Most importantly, you have to be extra good when selling to elementary school friends; they never hesitate to tell you when your product sucks.

In any case, this fundamental love for sales, marketing and getting products into the hands of people who will truly enjoy them has been the underlying driver of what I do. Sometimes it is a business or strategic plan, sometimes it is market research, sometimes it is a logo or web site and sometimes it is even a very polite “no”. Regardless of the situation, it is knowing that whatever I am doing is working that gives me the greatest satisfaction.

So, why should you read my blog?

My goal for this blog is to discuss entrepreneurship, design, marketing and other potentially useful topics that might come in handy for people who are looking at dipping their toes into the risky world of being an entrepreneur. I’m hoping to learn a great deal from this process and would love to be told that I’m wrong and that I should be looking at the world differently. It is only through that kind of feedback that we’re all better off.

So, thank you for taking a look and I look forward to the conversation.